CONGRATULATIONS to the deserving winners of our Customer Service of the Year Awards for 2017.
Nailing customer service in these increasingly de-personalised times is no mean feat, but these three winners have clearly risen to the challenge, giving shoppers an enjoyable shopping experience, whether face to face, online or over the phone.
Put under the microscope by experts, all three companies proved their commitment to not only keeping customer’s happy, but also to consistently raising the bar, improving the experience of those whose lives they touch.
And with new research from The Institute of Customer Service suggesting that Brits dealing with poor customer service issues are costing their employers £28 billion per year in lost productivity, they recognise that great customer care makes good business sense too.
Thomas Cook Airlines, Michelin Tyres and vente-privee.com were scored on all levels of the customer journey by Kantar TNS, the world’s largest customer research agency. Their experts analysed the experiences of thousands of mystery shoppers, who tackled the companies on a range of issues by telephone, online, face-to- face and social media. Their employees’ attitude consistently showed that for these companies the customer still comes first.
The Customer Service of the Year Awards are run by the organisers of the well-known Product of the Year Awards, which have been helping the buying public recognise the best in innovation for the past 14 years.
All of us at Product of the Year and Customer Service of the Year offer our sincere congratulations to our well-deserved winners, who will now enjoy the privilege of using the Customer Service of the Year logo for the next 12 months.